Announcing Text ReviewsPosted: January 18, 2018 - By Amy Donofrio
We would like to announce the addition of our all-new Text Reviews functionality that enables merchants to collect feedback faster by sending review requests where customers are sure to see them: via text message on their smartphones.
Collecting reviews from customers has always been challenging for merchants, as phone calls and emails requesting reviews have historically yielded low response rates. Our Text Reviews offers customers the convenience of providing immediate feedback about their recent visit by sending a review request via text message to their smartphone.
To send text review requests using Text Reviews, merchants get verbal consent from customers to send them text messages. A one-time text opt-in request is then sent to the customer’s confirmed number, providing an easy way for merchants to collect text opt-ins for future text communication with the customer. The customer then receives a text message with a link to a review request containing a unique URL. Reviews submitted from the unique URL are then posted on any merchant web pages and Facebook business profiles connected to a merchant’s Demandforce dashboard.
Demandforce Text Reviews is the latest Demandforce innovation designed to help merchants improve customer satisfaction and retention using technology. Text requests see a 98% open rate compared with just 20-30% for email requests according to a recent Velocify study. This greatly increases the odds that customers will provide reviews with actionable feedback for merchants that can be used to improve the customer experience.
More information on Demandforce Text Reviews functionality, which is available immediately, can be found here.