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Demandforce achieves profitability 22 months after launch
Forward-thinking startup brings technology to small businesses looking to generate demand
SSAN FRANCISCO, Calif. – December 7, 2006 – Demandforce, Inc., a web-based customer communication software company, announced today that the company has turned a profit, only 22 months after launching its flagship software platform on a national basis.
Demandforce went live with its platform on February 21, 2005, with an initial focus on automotive repair facilities and dental practices. Businesses in both markets, which had traditionally been underserved by technology companies, use the Demandforce platform to more effectively communicate with customers, measure customer satisfaction and track revenue generated for their business. Through a simple integration with back-end management systems, Demandforce reduces no-shows, helps keep appointment books full, improves efficiency and increases visit frequency.
"Hitting this milestone in such a short time is a testament to the hard work, creativity and innovation of our talented Demandforce team," said Demandforce President Richard Berry. "We have achieved profitability well ahead of plan, which will allow us to scale more quickly and further penetrate the vertical markets that we are targeting. Demandforce is taking the Internet in a new, exciting direction by bridging the communication gap between businesses and their clientele."
Demandforce became such a quick success story by focusing on dental practices and automotive repair facilities, both of which have large, loyal customer bases that are willing to buy services at regular intervals, but often need a little prompting. Dr. Cynthia Brattesani, an early beta user, said of the news, "It is no surprise that dental offices and automotive repair facilities are embracing the technology so quickly. Demandforce helps its clients become better service providers and better business owners."
The move comes at a time when consumer sentiment is shifting toward next-generation communications as their preferred method of interacting with businesses. According to the Pew Internet and America Life survey, over 72% of the US population is online; 77% of individuals now own a cell phone according to SNL Kagan. The milestone will allow the company to continue to invest in their technology platform, while scaling their operations.
About Demandforce
Founded in 2003, Demandforce helps small businesses thrive in the Internet economy. The Demandforce D3 software-as-a-service application is used by thousands of customers to grow revenue, keep clients coming back, and manage operations more effectively. Demandforce's flagship product, Demandforce D3, connects Demandforce clients to over 80 million consumers via email communications, text messaging and online services. Demandforce has achieved 24 quarters of over 80% year-over-year quarterly growth and is led by a management team with a history of success developing and delivering web-based applications that drive real, tangible business value. Demandforce, Inc. is headquartered in San Francisco, CA. To learn more visit www.demandforce.com.
